nk I Why Not?
Umpqua breaks the bank mold. So does it’s marketing. One of the many unbanky efforts launched from our “Why Not?” platform was Umpqua Joint Checking: The world’s most romantic financial decision.
Leopold Ketel & Partners
What we did:
Concept, Non-Traditional, Video, Radio, Outdoor, Print
Yes, they actually drove around like this.
We made actual greeting cards to drop in magazines and card stores.